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STR: Omicron Stings US Hotels’ January Performance


The three key US hotel industry performance metrics in January each declined sharply from December 2021 levels as the omicron variant of Covid-19 dented hopes of recovery, according to STR.

January US hotel occupancy was 47.8 percent, compared with 53.3 percent in December. US hotel occupancy has declined month over month in each month since October, according to STR. The January figure is a 12.6 percent decrease from January 2019 level.

The January 2022 average daily rate was $ 123.51, down from $ 135.28 last month and down 0.3 percent from January 2019.

Revenue per available room was $ 58.98, a 12.8 percent drop from January 2019; it was also down from last month’s $ 72.15.

The top 25 markets generally reported higher occupancy and ADR than other markets, according to STR. Of the top 25, Miami recorded the highest January occupancy level at 68.2 percent, down 12.9 percent from January 2019. Meanwhile, Chicago and Minneapolis had the lowest occupancy levels, at 35.4 percent and 36.1 percent, respectively. San Francisco / San Mateo reported a decline of 46.3 percent in occupancy when compared to January 2019, the steepest decline among the top 25, STR noted.

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