If you want search engine users to be able to find your site, you need to index it.
But how do you submit your website to Google in 2021? And do you even need it?
In this guide, you will learn:
There are two ways to submit your website to Google.You can submit an updated sitemap in Google Search Console, or you can submit a sitemap URL Use Google’s “ping” service. Both options are completely free and only take one second.
Find your site map
Both submission methods require your sitemap URL. The way you find or create this content depends on your website platform.
If you use WordPress, Install one free Search Engine Optimization insert like yeast, Ranking mathematics, Or This Search Engine Optimization frame. All three have created a sitemap for you. It will be here:
If you use Wix, Squarespace or Shopify, Your site map is here:
If you use another platform or Content management system, Will most likely create a sitemap for you. The most likely locations are:
If it does not exist, please check the location in yourwebsite.com/robots.txt.
If you don’t use the platform or Content management system,do you need Manually create a sitemap. However, it is worth checking the URL above first, as you may already have one.
Submit your sitemap
You have two options here.
Option 1. Submit your sitemap in Google Search Console
- Sign in to Google Search Console
- Go to the correct property
- Click “Sitemap” on the left menu
- Paste into your sitemap URL
- Click “Submit”
It can be said that this is the best method, because Google Search Console will alert you to sitemap errors in the future. It also provides insights about the health of your site, including reasons why certain pages may not be indexed.
Option 2. Submit your sitemap via ping Google
Google operates a “ping” service where you can request a re-crawl of your sitemap.Just type this in your browser and replace the ending part with your sitemap URL:
For example, if your sitemap is located at yourwebsite.com/sitemap.xml, you can navigate to:
Then, you should see the “Receive Sitemap Notification” page.
Google Say You should only use this service with new or updated sitemaps. Do not submit or ping the unchanged sitemap multiple times.
Generally, there is no need to submit every new page to Google. As long as the new URLs are in the sitemap you have submitted to Google, they will eventually be discovered. However, there are two ways to potentially speed up this process.
Option 1. Ping Google
Make sure the new page is in your sitemap, then follow the instructions in the previous section to ping Google and prompt them to recheck your sitemap. If you use WordPress in combination with Yoast, Rank Math, or The, this is not entirely necessary. Search Engine Optimization Framework because these plugins All ping Google automatically.
Option 2.Use Google’s URL Check tool
Even if the URL is not in your sitemap (although it should be in the URL), you can add the URL to Google URL Check tool In Google Search Console.
- Sign in to Google Search Console
- Go to the correct property
- Click”URL Check” in the left menu
- Paste in URL Your new page
- Hit return
- Click “Request Index”
If there are only one or two new pages, there is no harm in doing so. Some people think it can speed up indexing. If you have a lot of new pages to submit to Google, please do not use this process. It is inefficient and you will stay there all day. Please use the first option instead.
Even if you don’t submit, Google will usually end up finding all valuable pages and indexing them. But there are still benefits to submitting your website to Google.
Before discussing these benefits, we should discuss how Google finds and indexes content.
How Google finds and indexes your content
Google uses four main steps to find and index content.
Since Google is a complicated beast, it has been oversimplified to some extent.
Step 1. Discover
Discovery is where Google learns that your website exists. Google finds most websites and pages from the sitemap, or Backlink From the known page.
Crawling is where the computer program (spider) calls Googlebot Visit and download your page.
Step 3. Processing
Processing is to extract key information from the crawled pages and prepare the location for indexing.
Step 4. Index
An index is a location where the processed information from a crawled page is added to a large database called the search index. Essentially, this is a digital library of trillions of web pages from which Google will extract search results.
Recommended reading: How do search engines work and why should you care?
Why is it important to submit to Google
Each of the above four steps is performed in order. This is a journey. By submitting your website to Google, you can speed up the first part of the process: discovery.
Like any journey, the sooner you depart, the sooner you reach your destination. In this case: create an index.
But there are other reasons why submitting a sitemap is important.
1. It tells Google which pages are important
Sitemaps don’t always include every page on your website. They only list important pages and exclude unimportant or duplicate pages. This can help resolve issues such as indexing of faulty versions of pages due to: Duplicate content problem.
2. Tell Google about the new page
a lot of Content management system‘Add the new page to your sitemap and automatically ping Google. This saves the time of having to submit each new page manually.
3. It tells Google about orphaned pages
Orphaned pages are pages without pages Internal link From other pages on your website. Google cannot discover these pages through crawling unless they have backlinks to known pages on other websites.Submitting a sitemap can partially solve this problem, because orphan pages are usually included in the sitemap-at least by Content management system.
Google Say Crawling may take several days to several weeks. (Remember that crawling is almost always a prerequisite for indexing.)
In my experience, unless you have a large website, it rarely takes more than a week or two.
But don’t worry it will take longer. This is completely normal.
Google will not always index all URLs you submit. Although there are many reasons for this to happen, here are some of the most common reasons:
1. You have blocked crawling
Robots.txt It is a text file that tells Google which URLs they can and cannot crawl.
For example, this robots.txt file prevents Google from crawling all pages on the website:
User-agent: Googlebot Disallow: /
Google sometimes indexes URLs even if they cannot crawl them, but this is very rare. Preventing crawls also prevents Google from obtaining more information about the page, so it may not rank even if it is indexed.
This is another reason to register and submit a website through Google Search Console.It actually tells you if Coverage report.
This is how to achieve it:
- Sign in to Google Search Console
- Choose the right attributes
- Click “Coverage” in the left menu
Here, just switch the “Excluded” tab and check the following three questions:
2. You did not index important pages
If there is meta robots tag or x‑robots header If the content attribute on your page is “noindex”, Google will not index it.
If Google has already crawled your site, you can check whether the page is excluded because it is not indexed. Coverage report. Just switch the “Error” and “Exclude” tabs, and check the following two issues:
- submitted URL Marked as “noindex”
- Excluded by the’noindex’ tag
If Google has not crawled your site yet, or you just want to keep an eye out for malicious “noindex tags” in the future, please sign up Ahrefs webmaster tools (AWT) And use for free website crawling On-site audit.This will check if your website has more than 100 common Search Engine Optimization Problems include pages that are not indexed.
3. You have low-value pages
Google is unlikely to index pages that are not of much value to searchers.in A tweet from 2018, Google’s John Mueller recommends that you index your website and content to make it “awesome and inspiring.”
We never index all known URLs, which is normal. I will focus on making the site great and inspiring, and then it will usually be better.
-?John (@JohnMu) January 3, 2018
If you rule out technical issues that might prevent indexing, it’s worth asking yourself whether the page is truly valuable. If the answer is no, that may be why it is not indexed.
If you think the value of this page is low and you are worried that you might have other similar pages, please use On-site audit in Ahrefs webmaster tools. This flags two issues that are usually associated with low-value content:
- Pages with few words
- Accurate or nearly repeated pages
You can All questions report.
Although the content does not have to be too long to be valuable, pages with ultra-low word counts are generally not that valuable to search engine users. Therefore, it is worth checking these pages manually and making them more useful when necessary.
You can see exactly the same or nearly duplicate pages in the page Duplicate content report:
This is a good example of two almost repeated low-value pages:
These are blank category pages on e-commerce sites. Since none of them offer any products, they are not helpful to searchers. They should be deleted or improved.
Recommended reading: 10 ways to get Google to index your website
Even if your site is indexed in Google, it doesn’t necessarily mean that you will Ranking on the first page of Google As your target keywords. Index means that you are in the game, not that you will win.
This is where Search Engine Optimization Come in. Search Engine Optimization It is a practice of optimizing your website to increase its traffic from the natural search results of search engines. In this case: Google.
If you want to know more about Search Engine OptimizationPlease read our Beginner’s Guide Search Engine Optimization.
If you want to submit your website to other search engines, Read The complete guide we submit to search engines.
Is there a problem? ping me On twitter.