Despite regular personal San Diego Comic-Con postponed for summer 2022, [email protected] is run as a network event from July 23 to 25, which will provide comics and film lovers with a way to get together and get the latest information on various projects, directly from the creators themselves.
And that could open up opportunities for marketers to take advantage of the surrounding news and reach out to these highly engaged communities. On this side, Reddit could be a key consideration, with a platform set up to record a huge rise in related discussions as the event kicks off later this week.
Underlining this, Reddit recently posted a new review of the Comic-Con discussion on the platform, which shows how big a role this event can play among the Reddit community.
Here are some potentially valuable insights – check out the full infographic below.