We are thrilled to announce the first round of leaders who will bring our theme to 2021, ”Reinvention, ”Until Life This May (4-7).
During their sessions, you will gain an effective insight into the different ways we can use this year to come together as an industry and reinvent social media marketing systems, a process that begins with collectively recognizing what doesn’t work and solving difficult issues such as how we can act tactically. and empathetically in uncertain times.
Now part of the Adweek brand family, we are confident that this will be one of our biggest, most insightful events to date.
Register your interest today so you don’t miss the agenda updates in the coming weeks! Passes go on sale Thursday, February 11th on 9:00 ET.
Founder and CEO, Cameo
Steven is the co-founder and CEO of Cameo, a marketplace where fans can book personalized video shouts of their favorite athletes, entertainers and influencers. Since 2016, the platform has raised more than $ 1 million for a wide range of charities through its Cameo Cares program, and just last year was at the top of Fast Company’s list of the world’s fastest social media companies. Cameo has also been named one of the “50 Most Innovative Companies in the World”.
Chief Business Officer, Snap
Jeremi is the Chief Business Officer at Snap Inc., where he leads global sales, agency partnerships, business and customer service, platform integrity, and creative strategy. Since joining the company in 2018, she has helped transform Snapchat into an advanced Generation Z platform, using her sales and advertising expertise to redefine the purpose of the app and push the boundaries of the digital experience without sacrificing the privacy of its users. Prior to Snape, Jeremy oversaw business intelligence and analytics, as well as the international expansion of Amazon’s advertising business, and served various business roles at Yahoo, Variety Magazine, and Monster.com.
Global Marketing Manager, TikTok
Nick is TikTok’s first global marketing manager to lead all aspects of TikTok’s B2C global marketing efforts, including brand strategy, media and advertising, social media and partnerships for co-marketing, campaigns and activations. His first TikTok’s first global marketing campaign, “Begins at TikTok,” celebrates the global TikTok community for transforming unique and creative content into memorable cultural moments. Prior to joining TikTok, Nick was vice president, brand and culture marketing manager at Hulu, where he helped rediscover the brand and worked on memorable campaigns like “Better Ruins Everything” and “Hulu Has Live Sports”. In 2020, Nick was listed on the Fortune 40 to 40, as well as on the AdAge 40 to 40.
Global creative leader, augmented reality, Facebook
Elizabeth is an award-winning creative technologist and entrepreneur who currently serves as a Global Creative Lead on Facebook with a focus on AR for the Instagram app. Her previous roles include Experienced Creative Leader in Gray NY, ECD in Trollback and Founder of the Digital Experience Department in R / GA NY. Her work with the United Nations, Nike, Unilever, the BBC and Al Jazeera has won some of the highest awards for advertising and design, including Clio, Webby’s, Pencil’s and Lions, where the Nike Fuel Band won the Grand Prix.
Head of the social laboratory, Google
Santi is the head of Google’s social lab where he helps the organization develop, measure, and implement best-in-class activations on social media across the company. Prior to that, he served as an EVP at Edelman, where he led teams for companies such as Unilever, Campbell, Facebook and Samsung in the US, earning nine Cannes Lions, Effie and the first ever Tribeca Film Festival “Tribeca X Assign.”
Modern brands and media properties
Chief Marketing Officer, VICE Media
Nadja is the Global Marketing Director at VICE Media Group, a newly created global position that aims to bring together the VICE Media Group portfolio and teams in all areas of marketing, branding and communications internationally. A champion of diversity and inclusion in the media industry, she was previously an executive partner for Ogilvy & Mather Worldwide and created Ogilvy / WPP Roots, an organization dedicated to managing cultural diversity and inclusion across Europe.
Digital Creative Director, LEGO
James is the Digital Creative Director for America where he oversees a team of digital content strategists, creative designers, producers and video editors. His love for the creative and analytical side of marketing translates into more than a decade of senior management expertise and a comprehensive understanding of the evolution of digital and social media. In his previous roles, he has used a combination of technical understanding and conceptual creativity to create effective, measurable programs for clients and brands such as New Balance, Atari and Mercedes-Benz.
Senior Manager, Global Marketing, Peloton Interactive
Tatiana is an award-winning saleswoman with experience building brands with measurable results in the digital space. Currently a senior product marketing manager at Peloton, she leads digital advertising efforts in the bicycle business. Prior to Peloton, Tatiana worked at digital media companies VaynerMedia, Havas WW and 360i, on cult world brands such as AB InBev, Frito Lay, Ben & Jerry’s and others.
Former CEO of Growth at Publicis, author of Restoring the Soul of Business
Rishad is an author, marketing guru and former director of growth at Publicis thanks to a 38-year career. His best-selling book, Restoring the business soul: staying human in the data age focuses on helping people think, feel and see differently about how to grow their companies, their teams and themselves in times of transformation. Business week calls it one of the leading business leaders due to pioneering innovations and TIME ranked him among the top five marketing innovators globally.
Co-founder and CEO of Brand Antler, author of Obsessed: Building the Brand People Love
Emily is a co-founder and CEO of the brand at Red Antler, a leading brand company for startups and new ventures. In his role, he leads targeted, strategic visions for a range of companies, from startups to big names, including Casper, Allbirds, Betterment and Prose. She is often interviewed for insights into brand strategy with quotes appearing in Forbes, Bloomberg, Inc., Fast Company and Adweek. Her first book, Obsessed: Building a Brand People Love From Day One, was published in June 2020.
Creative Director, That Lot
David is a pioneer of social tone of voice and creative social content with That Lot, one of the UK’s leading social media agencies co-founded in 2013. David is the force behind many award-winning, massively engaged accounts / platforms for clients such as Amazon , Microsoft, eBay, Spotify and National Geographic.
Creative Director, That Lot
Another co-founder of That Lot (along with the third David), David Schneider is a writer, director and social media mogul with over half a million followers on Twitter. His award-winning merits include social, television, film and commercials, from Cannes Lion nominations for the HSBC Deep Fake social campaign to Bafta nominations for his latest film Death of Stalin. He recently directed on HBO’s new sitcom Avenue 5.